How to Make Rush Orders Less Stressful

May 17

Whether you just found out you need products for an event soon, or someone forgot to place an order, sometimes rush orders just happen. And that’s okay! Getting your order in last minute does...

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5 Tips for Boosting Social Media Engagement

Apr 26

Social media is used for different purposes. News outlets tweet out breaking news, fashion trends are posted on Instagram, and political ads are promoted through Facebook. Social media platforms ar...

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How to Work Smarter, Not Harder

Feb 05

Do you ever find that no matter how hard you're working, you're not getting the results you want? You put in the long hours at the office, you answer every email, you skip lunch, and yet you're sti...

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5 Invaluable Marketing Books to Help Grow Your Brand

Jan 29

In the world of business, marketing trends are always evolving and it's easy to be overwhelmed. Sometimes you take one step forward only to be knocked two steps back. Luckily, there are endless res...

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Your Product Decorating Questions Answered

Dec 30, 2023

You encounter promo products every single day. You hold them, wear them, and maybe even smell them. But, did you know every one of these products goes through an extensive design process, whether t...

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Corporate Social Responsibility and the Beauty of Giving Back

Dec 08, 2023

Organizing a fundraising event. Donating food to a local animal shelter. Serving at a soup kitchen. No matter what you do to give back, volunteering feels pretty good, doesn’t it? But it doe...

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Product Safety: What You Need to Know

Oct 31, 2023

No matter what they’re purchasing, no one wants their products to be unsafe – it’s a no-brainer! In the United States, there are several different product safety regulations that ...

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The Secrets to Attracting Ideal Customers

Oct 02, 2023

You put together the business plan, signed the lease, designed an informative website and…*crickets*. It can be pretty discouraging when you put in the effort, but you’re not attract...

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6 Reasons You Need a Company Store

Sep 17, 2023

As more and more companies turn towards e-commerce, shopping online has never been easier or more enjoyable. Ordering branded products is no exception! Company stores give you a convenient and comp...

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Using Customer Profiles to Find the Perfect Promo Products

Apr 09, 2023

When business owners are asked about the customers they serve, many times, their response is: “Well, we serve everyone…” If a company served everyone, it would be impossible to ...

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How One Hour Can Determine Your Success

Mar 18, 2023

After working a long, tiring day, all you want to do is plop down on the sofa and watch TV. The thought of laying on the couch spending hours of mindless activity is tempting to most. In fact, the ...

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What Millennials Want (And How to Work With Them)

Dec 28, 2022

Many people agree that there is a high demand to diversify the workforce with young specialists bearing fresh ideas and new perspectives. Furthermore, we need to prepare this growing generation for...

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6 Benefits of Customer Loyalty Programs

Dec 21, 2022

Everybody loves getting new business – it’s exciting! Because new customers are so crucial to growing a business, many companies pour the majority of their marketing time and energy int...

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5 Networking Tips in non-networking situations

Dec 13, 2022

Networking when not Networking! 1. Talk less and listen more. This is the first rule in networking, whether or not you’re attending a true networking event. Stay in the moment and hear...

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The Power of Perceived Value

Dec 05, 2022

In marketing terminology, perceived value is what consumers think a product is worth to them. Outside factors like personal memories or associations, celebrity endorsements, resemblance to a higher...

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3 Things Every Busy Professional Needs

Jun 26, 2022

If there’s one thing we never have enough of, it’s time. We haven’t quite figured out a way to freeze time yet, but we have found ways to save it. If you’re a busy professio...

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6 Helpful Tips to Address Unhappy Customers

Apr 20, 2022

It’s the moment you dread. The phone call you don’t want to pick up. The review you’re scared to address. Responding to unhappy customers seems like a chore. It can be overwhelm...

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Branding 101: What Makes a Brand Powerful

Feb 26, 2022

A powerful brand is more than just a great logo and a mission statement (although those certainly lay the groundwork for any brand.) We live in a time where competition rises up on every corner, an...

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6 Things You're Missing out on by Not Using Promotional Products

Dec 16, 2021

Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a produc...

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Your Brand Is Your Business - Market It!

Dec 08, 2021

As a marketing professional, you understand better than anyone the importance of establishing a distinct brand presence for your company. People gravitate to those they identify with and can trust ...

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Imprint Everything: A Guide to Printing Methods

Sep 20, 2021

Once you’ve found the perfect promotional product for your business or organization, the next step is to emblazon it with your logo or message. Depending on the item, there may be multiple de...

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5 Healthy Tips for Business Trips

Mar 23, 2021

So, you’re traveling for work again. There are only 365 days in the year, can you recall how many days you’ve been on the road? It doesn’t matter if you are traveling internation...

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5 Simple Tips to Organize and Run Effective Meetings

Jan 10, 2021

If you work from 9 to 5, chances are you’ve sat in a meeting before. Whether it be a brainstorm session or roundtable discussion, it doesn’t matter the industry you are in, meetings are...

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Customer Experience + Branding: The Relationship Goals of Marketing

Nov 14, 2020

Customer experience can make or break your company. How you and your employees treat customers directly reflects your brand’s values. But the truth is, positive customer experiences can be di...

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Your Guide to Promotional Shirts

Sep 02, 2020

If you've ever run a 5k or attended a basketball game, chances are you've got a promotional shirt in your drawers somewhere. According to PPAI's 2019 Consumer Study, wearables are the #1 most popul...

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Advice for Getting the Most Out of a Business Trip

Aug 19, 2020

Traveling for business can be a hectic experience if you approach your upcoming trip without any preparation. As with everything else in the world, there is an art to getting the most out of busine...

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Generation Z vs. Millennials: What’s the Difference?

Mar 11, 2020

We’re all familiar with the stereotypes that characterize the millennial generation- avocado toast, “killing” chain restaurants, and being social media obsessed. But what actually...

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7 Ways to Instantly Make Your Website More User-Friendly

Mar 27, 2018

With more and more people preferring to conduct business exclusively online, a user-friendly website isn’t just desirable, it’s required if you want to be successful. These seven tips w...

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How to Protect Your Business From Hackers

Feb 19, 2018

Business owners have a lot to lose in the event of an unfortunate data breach. From intellectual property to customer lists to bank account numbers, hackers have their eyes set on the most invaluab...

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